Canon released a new standard zoom with its RF28-70mm f/2.8 IS STM lens. This lens provides a versatile focal range similar to the RF24-70mm f/2.8 L USM lens but at less than half the price: $1,099 vs. $2,499. Granted the L designation of the older lens is, at least partly, responsible for the price difference but the new 28-70mm will likely be a popular standard zoom option among many photographers.

In addition to its versatile focal range, the RF28-70mm offers a constant fast aperture at f/2.8. Optical image stabilization is rated at up to 5.5 stops. Pair an IBIS-equipped camera with the lens’ OIS for up to 7.5 stops of image stabilization.

Lightweight and compact, the RF28-70mm lens weighs in at 17.5 ounces. When retracted, its 3.0 x 3.5-inch body is highly portable. Fully extended to its telephoto end, the lens is still relatively compact at 5.5 inches.

The Canon RF28-70mm f/2.8 IS STM lens is slated to ship in September for an estimated $1,099.00

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