About Us: Rangefinder and WPPI

Rangefinder is an award-winning brand for professional photographers that first launched as a magazine in the early 1950s. Whether you are just starting out or have been in the business for years, we are your go-to for photo inspiration, education and motivation. As the leader in wedding and portrait photography, we deliver the relevant information photographers want and need to grow their business, including business basics (copyright, contracts and tax guides), tips, techniques and trends on posing, lighting, branding, marketing, post-production and workflow, as well as tech innovations, in-depth product reviews and much more. 

One of our hallmarks is our 30 Rising Stars of Wedding Photography competition, one of the most sought after honors in the industry by emerging wedding photographers since its inception in 2012. Not only do our honorees often speak on business and branding at our show partner, WPPI, but they often show up on everyone else’s industry lists and conferences after we announce the names each November.

[Read up on “How to Become One of Rangefinder’s 30 Rising Stars of Wedding Photography”]

For over 40 years, WPPI has been the place for professional photographers and videographers to come together and find their community. They gather in Las Vegas for five days every year to find out about the latest products, learn from the top photography instructors about everything they need to improve their technical skills, run a profitable business and become inspired to push their creativity level. WPPI is a place where photographers network, build friendships and learn from like-minded professionals with the same goals: run a profitable business and challenge themselves to new levels of artistry. Combining education, new trends in both gear and software and of course fun evening events, WPPI has become a hub for photographers from over 50 countries.

Rangefinder is part of the Photo X network of brands. Photo X is the premier destination for visual creators changing the world of photography, video, and film. We empower photographers and filmmakers with unforgettable experiences at PhotoPlus and WPPI, stories in Rangefinder that leave readers buzzing, and career-defining education and community with The Portrait System powered by Sue Bryce, The Portrait Masters and The Wedding School.